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KMID : 1235020200140010039
Health Service Management Review
2020 Volume.14 No. 1 p.39 ~ p.46
Trends of Infectious Diseases with Google Trends, 2004-2017
Kim Chae-Bong

Hwang Sung-Wan
Abstract
Since 2000, South Korea has had seven cases of infectious diseases. The study used Google Trends to analyze public interest in infectious diseases. The Google Trend data was set up from January 2004 to July 2017. We selected keywords related to 5 infectious diseases(H1N1, Ebola-virus, H7N9, MERS-CoV, ZIKA-virus) and suggested trends and distribution in Korea and around the world. We found two results. The first, the worldwide pattern of infectious disease search (peak) and Korea's pattern (peak) were the same. The second, since the end of the epidemic, the world and Korea have seen a sharp drop in interest in the epidemic. We found that in the case of MERS-CoV or 2019-nCoV, we need to value social safety and maker sustainable preparations. Building trust with the people is also important in times of crisis and require communication strategies between the media and the government.
KEYWORD
Infectious diseases, Epidemic, Google-trends, MERS-CoV, Risk-communication
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